Jeremy Irons Celebrates Dyslexic Thinkers in DDB Melbourne Ad

“It’s exactly the right time to tell governments globally that we need to reshape education to fit our most gifted thinkers,” Made By Dyslexia founder and CEO Kate Griggs said in a statement. “This film will kick off our short, sharp agitation campaign targeting all members of the U.K. government and shadow cabinet, as well as being used globally to get the important message across.”

CREDITS:

Client: Made By Dyslexia

Founder: Kate Griggs
Strategist: Shirley Short
Events and marketing manager: Isabelle Higham
Head of PR and campaigns: Lauren Hunt-Morgan

Agency: DDB Group Melbourne

CCO: Stephen de Wolf
Ecd: Psembi Kinstan
Creative directors: Giles Watson and James Cowie
Creatives: Olivia Daniele and Gabrielle Sandel
Senior lead agency producer: Sonia McLaverty
Managing partner: Pippa O’Regan
Senior business manager: Oliver Corcoran

Production company: Photoplay/Playtime

Director: Dropbear
Ep: Oliver Lawrance
Producer: Tom Slater
Director of photography: Cesar Salmeron
Editor: Dropbear

Post: The Editors

Colorist: Trish Cahill
Composer: Josie Mann

Sound post: Sonar Music